7 Free Twitter Analytics Tools to Optimize Your Twitter Presence
August 17, 2010 – 7:40 am | by Kevin Skobac
Ever since the Twitter’s launch there have been thousands of tools that help expand the experience. Most people tend to think of the Twitter clients (e.g. Tweetdeck), but there are also a lot of really valuable analytics tools. Using these periodically will help you to optimize your efforts. We’ve listed 7 free tools (many have paid premium options) and their best case uses below; tell us which tools you use regularly and how you use them, and we’ll add them to our list!
Best used for: Tracking your expected reach (how many active twitter users you can expect to view each of your tweets) and identifying the Twitter users who most often engage with your content.
TWEETSTATS
Best used for: Viewing your twitter posting habits and making sure you post regularly throughout the day and week.
TWITTERCOUNTER
Best used for: Seeing the correlation between your Twitter activity and follower growth
TWEETLEVEL
Best used for: Simple benchmarking of your engagement score versus your followers, and quick recommendations on how to improve your value
TWITCLEANER
Best used for: Cleaning up the list of people you’re following by removing people who are no longer active on Twitter
TWEETREACH
Best used for: Viewing lists of influencers on Twitter around a brand keyword, name, or phrase
QWITTER
Best used for: Identifying attrition rate of follower base and potential posts that caused users to unfollow
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